The Owner’s Manual for the Brain

The Owner's Manual for the Brain: Everyday Applications from Mind-Brain Research Pierce J. Howard Dr. Howard explains how recent breakthroughs in mid-brain research can be applied to make your organization more effective.  Improve the management decisions you make by putting the latest findings from mind-brain research to work for you.  Maximize your worker’s performance by appealing to their five senses:  sight, sound, smell, taste, and touch, in the workplace. Explore the correct way to use brainstorming, as opposed to the version most companies follow, to help people think creatively!