10 Rules for Strategic Innovators:From Idea to Execution

Vijay Govindarajan and Chris Trimble

24/7 Innovation:A Blueprint for Surviving and Thriving in an Age of Change

Stephen M. Shapiro

360 Degree Leader:Developing Your Influence from Anywhere in the Organization

John C. Maxwell

60 Trends in 60 Minutes

Sam Hill

A Bias for Action:How Effective Managers Harness Their Willpower, Achieve Results, and Stop Wasting Time

Heike Bruch and Sumantra Ghoshal

Agile Business for Fragile Times:Strategies for Enhancing Competitive Resiliency and Stakeholder Trust

Mary Pat McCarthy and Jeff Stein, with Rob Brownstein

Always A Winner:Finding Your Competitive Advantage in an Up and Down Economy

Peter Navarro

Banishing Burnout:Six Strategies for Improving Your Relationship with Work

Michael P. Leiter and Christina Maslach

Beyond Disruption:Changing the Rules in the Marketplace

Jean-Marie Dru

Beyond the Core:Expand Your Market Without Abandoning Your Roots

Chris Zook

Big Brands, Big Trouble:Lessons Learned the Hard Way

Jack Trout

Blindsided:How to Spot the Next Breakthrough That Will Change Your Business

Jim Harris

Blink:The Power of Thinking Without Thinking

Malcolm Gladwell

Blueprint to a Billion:7 Essentials to Achieve Exponential Growth

David G. Thomson

Borrowing Brilliance:The Six Steps to Business Innovation by Building on the Ideas of Others

David Kord Murray

Brain Rules:12 Principles for Surviving and Thriving at Work, Home, and School

John Medina

Brand From the Inside:Eight Essentials to Emotionally Connect Your Employees to Your Business

Libby Sartain and Mark Schumann

Brand Relevance:Making Competitors Irrelevant

David A. Aaker

Brand Sense:Build Powerful Brands through Touch, Taste, Smell, Sight, and Sound

Martin Lindstrom

Break from The Pack:How to Compete in a Copycat Economy

Oren Harari

Breakthrough Business Results with MVT:A Fast, Cost-Free, "Secret Weapon" for Boosting Sales, Cutting Expenses, and Improving Any Business Process

Charles Holland with David Cochran

Breakthrough:How Great Companies Set Outrageous Objectives and Achieve Them

Bill Davidson

Built To Change:How to Achieve Sustained Organizational Effectiveness

Edward E. Lawler III and Christopher Worley

Business Expectations:Are You Using Your Technology to Its Fullest?

Bryan Bergeron and Jeffrey Blander

Business Genius:A More Inspired Approach to Business Growth

Peter Fisk

Business Model Generation:A Handbook for Visionaries, Game Changers, and Challengers

Alexander Osterwalder and Yves Pigneur

Buyology:Truth and Lies About Why We Buy

Martin Lindstrom

Career Warfare:10 Rules for Building a Successful Personal Brand and Fighting to Keep It

David F. D'Alessandro with Michele Owens

CEO of Me:Creating a Life That Works in the Flexible Job Age

Ellen Ernst Kossek and Brenda A. Lautsch

Change Without Pain:How Managers Can Overcome Initiative Overload, Organizational Chaos, and Employee Burnout

Eric Abrahamson

Clausewitz on Strategy:Inspiration and Insight from a Master Strategist

Tiha von Ghyczy, Christopher Bassford, Bolko von Oetinger

Coming to Concurrence:Addressable Attitudes and the New Model for Marketing Productivity

J. Walker Smith, Ann Clurman, and Craig Wood

Common Purpose:How Great Leaders Get Organizations to Achieve the Extraordinary

Joel Kurtzman

Competition Demystified:A Radically Simplified Approach to Business Strategy

Bruce Greenwald and Judd Kahn

Conquering Complexity in Your Business:How Wal-Mart, Toyota, and Other Top Companies Are Breaking Through the Ceiling on Profits and Growth

Michael L. George and Stephen A. Wilson

Covert Persuasion:Psychological Tactics and Tricks to Win the Game

Kevin Hogan and James Speakman

Creating Competitive Advantage:Give Customers a Reason to Choose You Over Your Competitors

Jaynie L. Smith, with William G. Flanagan

Creating the Innovation Culture:Leveraging Visionaries, Dissenters & Other Useful Troublemakers

Frances Horibe

Crucial Confrontations:Tools for Resolving Broken Promises, Violated Expectations, and Bad Behavior

Kerry Patterson, Joseph Grenny, Ron McMillan, Al Switzler, Stephen R. Covey

Cultural Strategy:Using Innovative Ideologies to Build Breakthrough Brands

Douglas Holt and Douglas Cameron

Customer Relationship Management:A Strategic Imperative in the World of E-Business

Stanley Brown

Cycles:How We Will Live, Work, and Buy

Maddy Dychtwald

Deep Smarts:How to Cultivate and Transfer Enduring Business Wisdom

Dorothy Leonard and Walter Swap

Digital Deflation:The Productivity Revolution and How It Will Ignite the Economy

Graham Y. Tanaka

Disciplined Dreaming:A Proven System to Drive Breakthrough Creativity

Josh Linkner

Drive:The Surprising Truth About What Motivates Us

Daniel H. Pink

Emotionomics:Leveraging Emotions for Business Success

Dan Hill

Escape Velocity:Free Your Company's Future from the Pull of the Past

Geoffrey A. Moore

Everything Counts!:52 Remarkable Ways to Inspire Excellence and Drive Results

Gary Ryan Blair

Exceeding Customer Expectations:What Enterprise, America’s #1 Car Rental Company, Can Teach You About Creating Lifetime Customers

Kirk Kazanjian

Execution:The Discipline of Getting Things Done

Larry Bossidy and Ram Charan

Executive Warfare:10 Rules of Engagement for Winning Your War for Success

David F. D'Alessandro With Michele Owens

Fascinate:Your 7 Triggers to Persuasion and Captivation

Sally Hogshead

Fast Second:How Smart Companies Bypass Radical Innovation to Enter and Dominate New Markets

Constantinos C. Markides and Paul A. Geroski

Flash Foresight:How to See the Invisible and Do the Impossible

Daniel Burrus with John David Mann

Flip the Funnel:How to Use Existing Customers to Gain New Ones

Joseph Jaffe

From Lemons to Lemonade:Squeeze Every Last Drop of Success Out of Your Mistakes

Dean A. Shepherd

FutureThink:How to Think Clearly in a Time of Change

Edie Weiner and Arnold Brown

Getting Ahead:Three Steps to Take Your Career to the Next Level

Joel A. Garfinkle

GIMME!:The Human Nature of Successful Marketing

John Hallward

Go Put Your Strengths to Work:6 Powerful Steps to Achieve Outstanding Performance

Marcus Buckingham

Good To Great:Why Some Companies Make the Leap... and Others Don't

Jim Collins

Great Employees Only:How Gifted Bosses Hire and De-Hire Their Way to Success

Dale Dauten

Grown Up Digital:How the Net Generation Is Changing Your World

Don Tapscott

Head, Heart, and Guts:How the World's Best Companies Develop Complete Leaders

David L. Dotlich, Peter C. Cairo, and Stephen H. Rhinesmith

Heads Up:How to Anticipate Business Surprises and Seize Opportunities First

Kenneth McGee

How Breakthroughs Happen:The Surprising Truth About How Companies Innovate

Andrew Hargadon

How Companies Win:Profiting from Demand-Driven Business Models No Matter What Business You're In

Rick Kash and David Calhoun

How Customers Think:Essential Insights into the Mind of the Market

Gerald Zaltman

How Industries Evolve:Principles for Achieving and Sustaining Superior Performance

Anita McGahan

How to Make Money in Stocks:A Winning System in Good Times or Bad

William J. O'Neil

How:Why How We Do Anything Means Everything...in Business (and in Life)

Dov Seidman

If Your Life Were a Business, Would You Invest In It?:The 13-Step Program for Managing Your Life Like the Best CEO's Manage Their Companies

John Eckblad and David Kiel

Impending Crisis:Too Many Jobs, Too Few People

Roger Herman, Thomas Olivo, and Joyce Gioia

In Search of The Obvious:The Antidote for Today's Marketing Mess

Jack Trout

Influence Without Authority:How to Lead People Who Don't Report to You - How to Build Effective Relationships and Create Allies - How to Influence Your Boss, Peers, Clients, and Other Partners

Allan R. Cohen and David L. Bradford

Influence:Science and Practice

Robert B. Cialdini

Influencer:The Power to Change Anything

Kerry Patterson, Joseph Grenny, David Maxfield, Ron

Innovation and Entrepreneurship

Peter F. Drucker

Innovation that Fits:Moving Beyond the Fads to Choose the RIGHT Innovation Strategy for Your Business

Michael D. Lord, J. Donald deBethizy, and Jeffrey D. Wager

Innovation X:Why a Company's Toughest Problems Are Its Greatest Advantage

Adam Richardson

Intuition at Work:Why Developing Your Gut Instincts Will Make You Better at What You Do

Gary Klein

It's Alive:The Coming Convergence of Information, Biology, and Business

Christopher Meyer, Stan Davis

It's Not As Bad As You Think:Why Capitalism Trumps Fear and the Economy Will Thrive

Brian S. Wesbury

Judgment:How Winning Leaders Make Great Calls

Noel M. Tichy and Warren G. Bennis

Juice:The Creative Fuel That Drives World-Class Inventors

Evan I. Schwartz

Kick-Ass Business and Marketing Secrets:How to Blitz Your Competition

Bob Pritchard

Kiss Theory Good Bye:Five Proven Ways to Get Extraordinary Results in Any Company

Bob Prosen

Know What You Don't Know:How Great Leaders Prevent Problems Before They Happen

Michael A. Roberto

Lateral Marketing:New Techniques for Finding Breakthrough Ideas

Philip Kotler and Fernando Trias de Bes

Leadership and the Sexes:Using Gender Science to Create Success in Business

Michael Gurian With Barbara Annis

Leadership in the Era of Economic Uncertainty:The New Rules for Getting the Right Things Done in Difficult Times

Ram Charan

Leading Outside the Lines:How to Mobilize the Informal Organization, Energize Your Team, and Get Better Results

Jon R. Katzenbach and Zia Khan

Life After the 30-Second Spot:Energize Your Brand With a Bold Mix of Alternatives to Traditional Advertising

Joseph Jaffe

Little Bets:How Breakthrough Ideas Emerge from Small Discoveries

Peter Sims

Living The 80/20 Way:Work Less, Worry Less, Succeed More, Enjoy More

Richard Koch

Loyalty Myths:Hyped Strategies That Will Put You Out of Business and Proven Tactics That Really Work

Tim Keiningham, Terry Vavra, Lerzan Aksoy, and Henri Wallard

Made to Stick:Why Some Ideas Survive and Others Die

Chip Heath and Dan Heath

Managing in the Next Society

Peter F. Drucker

Managing The Dynamics of Change:The Fastest Path To Creating An Engaged And Productive Workforce

Jerald M. Jellison, Ph.D.

Marketbusters:40 Strategic Moves That Drive Exceptional Business Growth

Rita Gunther McGrath and Ian C. MacMillan

Marketing Genius

Peter Fisk

Markets, Mobs and Mayhem:How to Profit From the Madness of Crowds

Robert Menschel

Mastering the 7 Essentials of High-Growth Companies:Effective Lessons to Grow Your Business

David G. Thomson

Mastering the Rockefeller Habits:What You Must Do to Increase the Value of Your Growing Firm

Verne Harnish

Mean Markets and Lizard Brains:How to Profit from the New Science of Irrationality

Terry Burnham

Measure of a Leader:The Legendary Leadership Formula for Producing Exceptional Performers and Outstanding Results

Aubrey C. Daniels and James E. Daniels

Mind Your X's and Y's:Satisfying the 10 Cravings of a New Generation of Consumers

Lisa Johnson

Mobilizing Minds:Creating Wealth from Talent in the 21st Century Organization

Lowell L. Bryan and Claudia I. Joyce

Momentum:How Companies Become Unstoppable Market Forces

Ron Ricci and John Volkmann

More Than You Know:Finding Financial Wisdom in Unconventional Places

Michael J. Mauboussin

Multipliers:How the Best Leaders Make Everyone Smarter

Liz Wiseman with Greg McKeown

Nanofuture:What's Next For Nanotechnology

J. Storrs Hall

Napoleon Hill's Golden Rules:The Lost Writings

Napoleon Hill

Need, Speed, and Greed:How the New Rules of Innovation Can Transform Businesses, Propel Nations to Greatness, and Tame the World's Most Wicked Problems

Vijay V. Vaitheeswaran

One Piece of Paper:The Simple Approach to Powerful, Personal Leadership

Mike Figliuolo

Optimal Thinking:How to Be Your Best Self

Rosalene Glickman

Overcoming the Five Dysfunctions of a Team:A Field Guide for Leaders, Managers, and Facilitators

Patrick Lencioni

Play To Your Strengths:Managing Your Internal Labor Markets for Lasting Competitive Advantage

Haig R. Nalbantian, Richard A. Guzzo, Dave Kieffer, and Jay Doherty

Power and Influence:The Rules Have Changed

Robert L. Dilenschneider

Powerful Times:Rising to the Challenge of Our Uncertain World

Eamonn Kelly

Predictable Surprises:The Disasters You Should Have Seen Coming, and How to Prevent Them

Max H. Bazerman, Michael D. Watkins

Predictably Irrational, Revised and Expanded Edition:The Hidden Forces That Shape Our Decisions

Dan Ariely

Priceless:Turning Ordinary Products into Extraordinary Experiences

Diana LaSalle and Terry A. Britton

Primal Leadership:Realizing the Power of Emotional Intelligence

Daniel Goleman, Annie McKee, Richard E. Boyatzis

Prove It Before You Promote It:How to Take the Guesswork Out of Marketing

Steve Cuno

Rational Exuberance:Silencing the Enemies of Growth and Why the Future Is Better Than You Think

Michael Mandel

Re-Engage:How America's Best Places to Work Inspire Extra Effort in Extraordinary Times

Leigh Branham, SPHR, and Mark Hirschfeld

Ready, Fire, Aim:Zero to $100 Million in No Time Flat

Michael Masterson

Real-Time Marketing and PR:How to Instantly Engage Your Market, Connect with Customers, and Create Products that Grow Your Business Now

David Meerman Scott

Reinvention:How to Make the Rest of Your Life the Best of Your Life

Brian Tracy

Repositioning:Marketing in an Era of Competition, Change, and Crisis

Jack Trout with Steve Rivkin

Resonant Leadership:Renewing Yourself and Connecting with Others Through Mindfulness, Hope, and Compassion

Richard Boyatzis and Annie McKee

Results Rule!:Build a Culture That Blows the Competition Away

Randy Pennington

Rethink:A Business Manifesto for Cutting Costs and Boosting Innovation

Ric Merrifield

Rules To Break & Laws To Follow:How Your Business Can Beat the Crisis of Short-Termism

Don Peppers and Martha Rogers, PhD

Seeing What's Next:Using Theories of Innovation to Predict Industry Change

Erik A. Roth, Clayton M. Christensen, Scott D. Anthony

Service Innovation:How to Go From Customer Needs to Breakthrough Services

Lance A. Bettancourt

Shake That Brain!:How to Create Winning Solutions and Have Fun While You're At It

Joel Saltzman

Simply Better:Winning and Keeping Customers by Delivering What Matters Most

Patrick Barwise and Sean Meehan

Snap Judgment:When to Trust Your Instincts, When to Ignore Them, and How to Avoid Making Big Mistakes with Your Money

David E. Adler

So Smart, But...:How Intelligent People Lose Credibility and How They Can Get It Back

Allen N. Weiner

Socialnomics:How Social Media Transforms the Way We Live and Do Business

Erik Qualman

Staying Power:Six Enduring Principles for Managing Strategy and Innovation in an Uncertain World

Michael A. Cusumano

Stop Acting Rich:And Start Living Like a Real Millionaire

Thomas J. Stanley, Ph.D.

Strategy Maps:Converting Intangible Assets into Tangible Outcomes

Robert S. Kaplan and David P. Norton

Success Built to Last:Creating a Life that Matters

Jerry Porras, Stewart Emery, and Mark Thompson

Taking People with You:The Only Way to Make BIG Things Happen

David Novak

Talent is Overrated:What Really Separates World-Class Performers from Everybody Else

Geoff Colvin

Ten Deadly Marketing Sins:Signs and Solutions

Philip Kotler

Thank God It's Monday:How to Create a Workplace You and Your Customers Love

Roxanne Emmerich

The 21 Irrefutable Laws of Leadership:Follow Them and People Will Follow You

John C. Maxwell

The 7 Habits of Highly Effective People:Powerful Lessons in Personal Change

Stephen R. Covey

The 7 Triggers to Yes:The New Science Behind Influencing People's Decisions

Russell H. Granger

The 80/20 Individual:How to Build on the 20% of What You do Best

Richard Koch

The Agenda:What Every Business Must Do to Dominate the Decade

Michael Hammer

The Art and Discipline of Strategic Leadership

Mike Freedman with Benjamin B. Tregoe

The Art of Woo:Using Strategic Persuasion to Sell Your Ideas

G. Richard Shell and Mario Moussa

The Blame Game:How the Hidden Rules of Credit and Blame Determine Our Success or Failure

Ben Dattner with Darren Dahl

The Breakthrough Imperative:How the Best Managers Get Outstanding Results

Mark Gottfredson and Steve Schaubert

The Buying Brain:Secrets for Selling to the Subconscious Mind

A. K. Pradeep

The Company of the Future

Frances Cairncross

The Contrarian's Guide to Leadership

Steven B. Sample

The Corner Office:Indispensable and Unexpected Lessons from CEOs on How to Lead and Succeed

Adam Bryant

The Culture Code:An Ingenious Way to Understand Why People Around the World Live and Buy as They Do

Clotaire Rapaille

The Emotionally Intelligent Team:Understanding and Developing the Behaviors of Success

Marcia Hughes and James Bradford Terrell

The Five Most Important Questions You Will Ever Ask About Your Organization

Peter Drucker

The Fortune at the Bottom of the Pyramid, Revised and Updated 5th Anniversary Edition:Eradicating Poverty Through Profits

C.K. Prahalad

The Future of Work:How the New Order of Business Will Shape Your Organization, Your Management Style and Your Life

Thomas W. Malone

The GE Work-Out:How to Implement GE's Revolutionary Method for Busting Bureaucracy & Attacking Organizational Problems - Fast!

Dave Ulrich, Steve Kerr, and Ron Ashkenas

The Global Brain:Your Roadmap for Innovating Faster and Smarter in a Networked World

Satish Nambisan and Mohanbir Sawhney

The Google Way:How One Company is Revolutionizing Management as We Know It

Bernard Girard

The Hidden Power of Social Networks:Understanding How Work Really Gets Done in Organizations

Rob Cross and Andrew Parker

The Influentials:One American in Ten Tells the Other Nine How to Vote, Where to Eat, and What to Buy

Ed Keller, Jon Berry

The Innovation Killer:How What We Know Limits What We Can Imagine... And What Smart Companies Are Doing About It

Cynthia Barton Rabe

The Innovation Secrets of Steve Jobs:Insanely Different Principles for Breakthrough Success

Carmine Gallo

The Innovator's Dilemma:When New Technologies Cause Great Firms to Fail

Clayton M. Christensen

The Innovator's Manifesto:Deliberate Disruption for Transformational Growth

Michael E. Raynor

The Innovator's Prescription:A Disruptive Solution for Health Care

Clayton M. Christensen, Jerome H. Grossman, M.D. and Jason Hwang, M.D.

The Innovator's Solution:Creating and Sustaining Successful Growth

Clayton M. Christensen, Michael E. Raynor

The Innovator's Toolkit:50+ Techniques for Predictable and Sustainable Organic Growth

David Silverstein, Philip Samuel, and Neil DeCarlo

The Innovator's Way:Essential Practices for Successful Innovation

Peter J. Denning and Robert Dunham

The Inside Advantage:The Strategy that Unlocks the Hidden Growth in Your Business

Robert H. Bloom with Dave Conti

The Irresistible Offer:How to Sell Your Product or Service in 3 Seconds or Less

Mark Joyner

The Leader's Edge:Six Creative Competencies for Navigating Complex Challenges

Charles J. Palus and David M. Horth

The Leadership Challenge:The Most Trusted Source on Becoming a Better Leader

James M. Kouzes and Barry Z. Posner

The Managerial Moment of Truth:The Essential Step in Helping People Improve Performance

Bruce Bodaken and Robert Fritz

The Medici Effect:Breakthrough Insights at the Intersection of Ideas, Concepts, and Cultures

Frans Johansson

The Most Important Thing:Uncommon Sense for the Thoughtful Investor

Howard Marks

The Must-Have Customer:7 Steps to Winning the Customer You Haven't Got

Robert Gordman, with Armin Brott

The Myth of Market Share:Why Market Share Is the Fool's Gold of Business

Richard Miniter

The New Age of Innovation:Driving Co-Created Value Through Global Networks

C.K. Prahalad and M.S. Krishnan

The New Art of Managing People:Updated and Revised Person-to-Person Skills, Guidelines, and Techniques Every Manager Needs to Guide, Direct, and Motivate the Team

Phil Hunsaker and Tony Alessandra

The New Rules of Marketing and PR:How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly

David Meerman Scott

The Next Big Thing Is Really Small:How Nanotechnology Will Change the Future of Your Business

Jack Uldrich with Deb Newberry

The Next Economy:Will You Know Where Your Customers Are?

Elliott Ettenberg

The No Asshole Rule:Building a Civilized Workplace And Surviving One That Isn't

Robert I. Sutton, PhD

The Only Three Questions That Count:Investing by Knowing What Others Don't

Ken Fisher

The Origin of Brands:Discover the Natural Laws of Product Innovation and Business Survival

Al Ries and Laura Ries

The Phoenix Effect:9 Revitalizing Strategies No Business Can Do Without

Carter Pate and Harlan Platt

The Rational Optimist:How Prosperity Evolves

Matt Ridley

The Rule of Three:Surviving and Thriving in Competitive Markets

Jagdish Sheth, Rajendra Sisodia

The Science of Success:How Market-Based Management Built the World's Largest Private Company

Charles G. Koch

The Secret to GE's Success:A Former Insider Reveals the Management Strategies

William E. Rothschild

The Shift:The Transformation of Today's Marketers into Tomorrow's Growth Leaders

Scott M. Davis

The Social Atom:Why the Rich Get Richer, Cheaters Get Caught, and Your Neighbor Usually Looks Like You

Mark Buchanan

The Sticking Point Solution:9 Ways to Move Your Business From Stagnation to Stunning Growth In Tough Economic Times

Jay Abraham

The Strategy Paradox:Why committing to success leads to failure (and what to do about it)

Michael E. Raynor

The Stress Effect:Why Smart Leaders Make Dumb Decisions -- And What to Do About It

Henry L. Thompson, Ph.D.

The Three Laws of Performance:Rewriting the Future of Your Organization and Your Life

Steve Zaffron and Dave Logan

The Three Tensions:Winning the Struggle to Perform Without Compromise

Dominic Dodd and Ken Favaro

The Tipping Point:How Little Things Can Make a Big Difference

Malcolm Gladwell

The Ultimate Sales Machine:Turbocharge Your Business with Relentless Focus on 12 Key Strategies

Chet Holmes

The Underdog Advantage:Using the Power of Insurgent Strategy to Put Your Business on Top

David Morey, Scott Miller

The Wisdom of Crowds:Why the Many Are Smarter Than the Few and How Collective Wisdom Shapes Business, Economies, Societies and Nations

James Surowiecki

The Wizard and the Warrior:Leading with Passion and Power

Lee G. Bolman and Terence E. Deal

Thinking for a Living:How to Get Better Performances and Results from Knowledge Workers

Thomas H. Davenport

Top Down:Why Hierarchies Are Here to Stay and How to Manage Them More Effectively

Harold J. Leavitt

Tough Management:The 7 Winning Ways to Make Tough Decisions Easier, Deliver the Numbers, and Grow the Business in Good Times and Bad

Chuck Martin

Transparency:How Leaders Create a Culture of Candor

Warren Bennis, Daniel Goleman, James O'Toole With Patricia Ward Biederman

Trout on Strategy

Jack Trout

True North:Discover Your Authentic Leadership

Bill George with Peter Sims

Trust Agents:Using the Web to Build Influence, Improve Reputation, and Earn Trust

Chris Brogan and Julien Smith

Tuned In:Uncover the Extraordinary Opportunities That Lead to Business Breakthroughs

Craig Stull, Phil Myers, and David Meerman Scott

United We Brand:How to Create a Cohesive Brand That's Seen, Heard, and Remembered

Mike Moser

Unleashing the Power of PR:A Contrarian's Guide to Marketing and Communication

Mark Weiner

UnMarketing:Stop Marketing. Start Engaging.

Scott Stratten

Unnatural Leadership:Going Against Intuition and Experience to Develop Ten New Leadership Instincts

Gerald Zaltman

Upside-Down Marketing:Turning Your Ex-Customers into Your Best Customers

George R. Walther

Venture Deals:Be Smarter Than Your Lawyer and Venture Capitalist

Brad Feld and Jason Mendelson

Wal-Smart:What It Really Takes to Profit in a Wal-Mart World

William H. Marquard

Web Analytics 2.0:The Art of Online Accountability and Science of Customer Centricity

Avinash Kaushik

Weird Ideas That Work:11 1/2 Practices for Promoting, Managing, and Sustaining Innovation

Robert I. Sutton

What Americans Really Want... Really:The Truth About Our Hopes, Dreams, and Fears

Dr. Frank I. Luntz

What Customers Want:Using Outcome-Driven Innovation to Create Breakthrough Products and Services

Anthony Ulwick

What Got You Here Won't Get You There:How Successful People Become Even More Successful

Marshall Goldsmith with Mark Reiter

What Really Works:The 4+2 Formula for Sustained Business Success

Nitin Nohria, William A. Joyce, Bruce Roberson

What the Best CEOs Know:7 Exceptional Leaders and Their Lessons for Transforming any Business

Jeffrey A. Krames

What's the Big Idea? Creating and Capitalizing on the Best New Management Thinking

Thomas H. Davenport, Laurence Prusak, H. James Wilson

Why Johnny Can't Brand:Rediscovering the Lost Art of the Big Idea

Bill Schley and Carl Nichols, Jr.

Why Most Things Fail:Evolution, Extinction, and Economics

Paul Ormerod

Why Not? How to Use Everyday Ingenuity to Solve Problems Big and Small

Barry Nalebuff and Ian Ayres

Why We Make Mistakes:How We Look Without Seeing, Forget Things in Seconds, and Are All Pretty Sure We Are Way Above Average

Joseph T. Hallinan

Win:The Key Principles to Take Your Business from Ordinary to Extraordinary

Dr. Frank I. Luntz

Winning With People:Discover the People Principles that Work for You Every Time

John C. Maxwell

Wired to Care:How Companies Prosper When They Create Widespread Empathy

Dev Patnaik

Work Wanted:Protect Your Retirement Plans in Uncertain Times

James W. Walker and Linda H. Lewis

World Out of Balance:Navigating Global Risks to Seize Competitive Advantage

Paul A. Laudicina

YES!:50 Scientifically Proven Ways to Be Persuasive

Noah J. Goldstein, Steve J. Martin, and Robert B. Cialdini

Your Gut is Still Not Smarter Than Your Head:How Fact-Based Marketing Can Drive Extraordinary Growth and Profits

Kevin Clancy, Peter Krieg